Technical background
My career began in system administration and software development. That is why, for me, SEO does not end at a keyword: data, websites and technical processes belong together.
Background and references
Dominik Wojcik. Understanding technology. Taking marketing further.
I combine software development, search engine optimization and entrepreneurial experience. I optimized my first websites in 1999, and I have worked professionally in SEO and online marketing since 2004: as a consultant, in senior in-house roles and as a managing director. With evnxt, I bring this experience together with AI-assisted ways of working.
No-obligation inquiry · No account needed · No ranking guarantee
Scope of services
Three perspectives on your project
In-house and agency
I know the collaboration between marketing, development and executive management from different roles. Recommendations must not only be right in substance, but also understandable and actionable for the client team.
SEO, content and digital PR
My positions combine search engine optimization, content marketing and public relations. At evnxt, we look at these areas together, instead of producing content and links independently of the offering.
Why I am building evnxt
Since January 2022, I have worked with evnxt as a business consultant for AI, online marketing and new technologies. This includes custom AI solutions, data-based consulting, and training and workshops. The focus of this website is SEO support, content and outreach.
AI can support research and recurring work. Understanding business goals, questioning recommendations and taking responsibility for the advice remains human work. This combination is exactly the approach of evnxt.
We develop concrete solutions. Technical changes to your system are made by your team; content can be published through our CMS connections. Which tasks and coordination steps you hand over is agreed before we start working together.
Career history
From software development to SEO and AI.
Career stages according to my résumé, as of September 2026. Concurrent roles are listed with their respective periods.
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Since Jan 2022
evnxt
Business consultant for AI, online marketing and Web3
Custom AI solutions, online marketing, business consulting, data science, and AI training and workshops.
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Sep 2024 to Feb 2025
Kaizen
Director Digital PR Germany
Berlin.
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Jul 2022 to Sep 2024
Freelance
Freelancer
Focus areas according to the CV: search engine optimization and mergers & acquisitions.
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Jan 2019 to Mar 2020
DEPT Agency
Managing Director Digital Marketing
Berlin/Brandenburg metropolitan region.
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Dec 2015 to Jan 2017
patronus.io
Co-Founder
Web security.
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Feb 2012 to Jan 2017
TA Trust Agents Internet GmbH
Managing Director
Head of content marketing, sales & distribution, PR and consulting.
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Apr 2011 to Jan 2012
Zalando SE
Interim Head of SEO
Temporary head of the SEO team until a successor was appointed.
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Aug 2009 to Jan 2012
Rocket Internet
Senior Marketing Manager
Technical contact for the marketing team, focusing on SEO and domaining.
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Aug 2006 to Aug 2009
guenstiger.de GmbH
Head of SEO
International focus for preissuchmaschine.de and guenstiger.de.
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Apr 2005 to Aug 2006
D&S Europe AG
Software Developer
Second-level support and internal software development.
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Mar 2004 to Apr 2005
ITM Consulting Group
SEO and marketing consultant
SEO consulting and online marketing consulting.
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Aug 2002 to Mar 2004
Kühne + Nagel AG (Switzerland)
Software Developer
Progress database development.
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Aug 1999 to Aug 2002
Ision Internet AG (IOI)
Software Developer / System Administration
Zeus web server and load balancer platform.
Talks and conferences
I have spoken at these conferences.
A selection of the events where I have given talks, in some cases as a keynote speaker.
- AI Can
- SEO CAMPIXX
- SEOkomm
- SEODay
- SEO Wiesn
- SMX
- OMR
- OMFInCon
- Nordics SEO Summit
- OMKMS
- Adscamp
- OMBash
- and more
Roles and references
Where I have consulted and worked.
A selection: consulting projects and workshops as well as stages from my résumé.
Corporate Consulting
DEPT Agency
International M&A process and building an agency group.
Online Marketing Consulting
Zalando
Building the SEO team at Europe's largest online fashion retailer.
AI Consulting
Omio
AI consulting: from strategy to practical implementation.
Workshops
Vodafone
Workshops
Haufe
In-house SEO
guenstiger.de
Head of SEO for guenstiger.de and preissuchmaschine.de, 2006 to 2009.
Software development
Kühne + Nagel
Progress database development in Switzerland, 2002 to 2004.
Also at evnxt
Joanna Wojcik. Project management for AI projects.
Who does what at evnxt is described on the team page.
Meet the team →Questions
Frequently asked questions
How long have you been working with SEO?
On a personal level since 1999: back then I optimized my first websites, still for AltaVista, Fireball and other search engines of that time. Professionally, my career in SEO and online marketing began in March 2004 at ITM Consulting Group. Before that I worked in software development and system administration.
Are the companies mentioned evnxt clients?
No. They are former professional positions. We do not derive a client relationship with evnxt from them, nor an endorsement of the current offering by these companies.
How can I discuss a project?
Use the inquiry form and describe your website and your goal. We will then clarify whether and to what extent evnxt can support you.
Explore related services
Your website. Your next step.
Let's clarify your SEO needs.
Briefly describe your offering and your goal. We will clarify which service fits. Scope and price are agreed before any engagement.